By intermedblog on
3/16/2011 4:07 PM
Recently, a crowd of about 200 people gathered at the UF Hilton Conference Center in Gainesville to hear author Simon Sinek speak about his acclaimed book Start With Why. The book, which stresses the importance of knowing WHY you do business over knowing What you do or How you do it, has gotten rave reviews from businesspeople all over the country. InterMed Biomed, Ultrasound and Nuc president Rick Staab is a big fan of Sinek’s philosophy, so we thought we make today’s blog post a look at Sinek and the power of WHY.